Feladatkör, felelősségek
Your Role
As Head of Digital Growth & E-Commerce, you will own the full-funnel D2C growth agenda and lead a team of 7 specialists (Creative, Performance Marketing, Customer Relations) plus external partners. You report directly to the Managing Director.
Your key responsibilities include:
• Owning full-funnel D2C growth across SEA / Google Ads, Paid Social, SEO and new channels / GEOs
• Defining and executing the E-Commerce roadmap (UX, PDPs, navigation, merchandising, checkout)
• Driving Conversion Rate Optimization through systematic A/B testing and experimentation
• Building CRM and marketing automation journeys to increase repeat rate, purchase frequency and CLV
• Establishing data-driven dashboards, forecasting and tracking (CAC, MER, ROAS, CLV, etc.)
• Managing budgets, P&L and unit economics for profitable scaling
• Leading, developing and holding the team accountable while closing skill gaps and managing agencies
A munkakör betöltéséhez szükséges tapasztalat, végzettség
Must-haves:
Proven track record of profitably scaling a D2C e-commerce business
Deep expertise in Digital Growth, Performance Marketing and Shopify
Strong commercial acumen (budgeting, forecasting, unit economics)
Multi-year experience leading specialists / teams with clear delegation and accountability
Native-level German language skills
Minimum 5 years of relevant D2C growth / performance leadership experience
Nice-to-haves:
Experience with premium consumer products (nutrition, health, food, beauty) Exposure to HubSpot, JIRA/Confluence or Microsoft Dynamics
You are a hands-on „Macher” — decisive, pragmatic, data-obsessed and comfortable with revenue targets and performance pressure.
A megbízó cég profilja
The company is a fast-growing German D2C brand in the premium nutritional supplements, superfoods and natural cosmetics space. As part of a health-focused group, they combine high product quality with a strong performance and growth culture. Their team of around 60 people works in a hands-on, pragmatic environment with short decision paths and direct access to the management.
They are looking for a commercially minded growth leader who will take full ownership of our D2C revenue and profitability.
Egyéb
The offer:
Attractive package: competitive base + 10–20% performance bonus
31 vacation days (including Christmas & New Year’s Eve)
Hybrid working model (1–2 home-office days per week after onboarding) Flexible working hours
Company pension scheme & growth bonus
Annual health voucher 25% employee discount + product samples
Free structured water & matcha flat rate
Mental health program (OpenUp)
Direct access to C-level and real influence on strategy and budgets
Fast decision cycle and a performance-driven, collaborative culture
By submitting an application form or sending your curriculum vitae electronically, you will be giving the employees of PBS International Ltd. the approval and acknowledgement to access, handle and record the personal details you have submitted for application and registration processing. During the course of your application and in the future event that a prospective party expresses professional interest in you, we will only forward your details onto our clients upon your exclusive and prior approval. For a more detailed view of our data security terms and to accept all of our terms and conditions please visit the link here: http://www.pbs-job.hu/?pagetype=data_protection&menu_block=for_employees
